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Brand new for the King Apparel SS12 collection is the Defy Range. “With King Apparel’s spiritual birthplace of Stratford in East London we welcome the Olympic games with the Defy range, flying our British heritage combined with our recognisable colour identity,” explain’s Tim Hoad of King Apparel. The collection is comprised of their KING GBR multi-colour snapback and cut and sew crew, and 3 colourways in the t-shirts, with an original track design that has gone through the Defy treatment. An original take on the upcoming sporting celebration and an unmistakably slick design ethic throughout. The collection definitely nails the Olympic inspiration and is available online at king-apparel.com and also available now at over 100 stockists throughout both the UK, Europe and the US.
